FREE eBook & Topgrading Tips  
GO

Sign up now for Topgrading Tips and Get a Free
50-page eBook: Avoid Costly Mis-Hires.

Topgrading

Topgrading Tips (Vol. 5, No. 4) Topgrading in a Nutshell!

March 3rd, 2010 . by Brad Smart

Note:  A (free) download comes with this article!

Here is the simplest, clearest outline of all 12 Topgrading hiring steps, including what problem they solve, what skill must be learned, and the results that are typically achieved with using each Topgrading tool.

Thirty (plus) years of experience have clearly demonstrated that each and every one of these 12 Topgrading hiring steps is not just desirable, but necessary, in order to achieve 90% hiring success.  Cut corners by ignoring any one of the steps and it’s been well documented that costly mis-hires go up, and up, and up!

The download, the Topgrading Vision document, came from, of all places, a request from Tony Robbins.  He’s asked me two years in a row to be the “hiring guru” at his Summit for entrepreneurs, and while preparing for it Tony asked for a template, dashboard, something to clearly show how, where, and why all the Topgrading hiring parts fit together.  Good idea, Tony, thanks for the suggestion.  Hundreds of beginning Topgraders have bookmarked the Topgrading Vision, so all the steps are clear.

Enough introduction.  Just click here and immediately download the Topgrading Vision!

RECOMMENDED RESOURCE: The new Topgrading Workbook, the one used in all our workshops, is organized around the Topgrading Vision.  Each of the 12 steps is explained, the problem it solves is clarified, and then fun exercises teach the Topgrading skill.  You have to actually use it to get the favorable results!  For more information and to invest in the Topgrading Workbook, click here.

What if she doesn’t quite fit your culture?

February 16th, 2010 . by Chris Mursau

What do you do if you figure out that a candidate doesn’t quite fit your organization’s culture…but has the skills and experience you happen to be looking for?

Consider the following situation. Let’s say that your organization culture is entrepreneurial, energetic, fast-paced, and team-oriented, and that you are responsible for finding a new Head of Marketing. After a thorough selection process, you realize that one of the finalist candidates spent her entire her career in large, resource-rich (money and people) organizations where she had to be an adept politician to achieve results. However, she is experienced in the exact areas your organization sorely lacks. Do you offer her a job?

Probably not. Though she may be an A player candidate for the top marketing position in many organizations, she is a risky candidate for your organization because she lacks the demonstrated ability to effectively deliver results in a less-bureaucratic environment. We have found that when a high performer from a large, public company transitions to a smaller, more entrepreneurial organization, they fail 50% of the time…if they lack the demonstrated ability to deliver results in that type of environment.

Our advice, put her on your virtual bench to track her career. Perhaps she will be one of the successful 50%, but let another organization take that first “chance” on her.

Topgrading Tips (Vol. 5, No. 2) How Topgrading Shakes Up the HR World

January 26th, 2010 . by Brad Smart

INTRODUCTION: This article helps you answer the very common question, “What is different about Topgrading?”

For years we’ve said, “Topgrading hiring is just common sense on steroids.”  That is supposed to be a cute way of saying that adopting Topgrading practices proven to hire 90% high performers is a lot easier than someone might think, and there is no magic – just applied common sense.  But lately some executives have advised, “Don’t oversimplify Topgrading hiring methods – Topgrading is revolutionary, and before embracing it, people want to know how Topgrading values, principles, and tools differ from what they are accustomed to.”

Okay, here’s what is different about Topgrading:

1.  Hire only high performers.

Companies dedicated to hiring exceptional performers tend to pay exceptional salaries, but that seems to miss the core value of Topgrading hiring: at every salary level there are high and low performers, and Topgrading strives to help you hire only the best performers – not just average candidates but the very best available.

This notion – packing teams with the “best of class” at every salary level – is highly offensive to two groups of people:  1. those devoted to equality of outcomes (“C players need jobs, too.”), and 2. C players (who realize their job will be in jeopardy with Topgrading).  Hand out an article on Topgrading and just watch these two groups coalesce to undercut Topgrading!

2.  “Topgrading” is a made-up word and concept
.

In the mid-1990s, my son Geoff Smart (of ghSMART & Co.) and I collaborated on developing a more comprehensive approach to talent management than what existed at the time.  We felt it was important to come up with a word that captured the essence of the spirit and principles that make up this concept.  “Topgrading” was the name we picked.

After all, if you “upgrade” talent you might have a team of 10 C players and replace one with a B player.  Whoopee – you’ve upgraded talent and you have a poor team.  The word Topgrading struck me as capturing the essence – packing the team with all high performers, A players, stars.

“Upgrading” talent can be embraced by C players; Topgrading means no C players.

3.  (Chronological) Topgrading Interview

The idea of a thorough chronological interview, asking a few questions about every job, is not new; every executive search report is the product of such an interview.  But search reports tend to be light on disclosing mistakes, failures, and what bosses would say are weaker points.

What we call the Topgrading Interview has been fine tuned for decades and today there are 16 basic questions about every job, including every success, every failure, every mistake, every key decision, every key relationship, assessments of every boss, estimates of what bosses would say about a candidate’s strengths, weaker points, and overall performance … plus questions about leadership, talent, goals, self appraisal, etc. … plus follow up questions.  Phew!

The innovation in the Topgrading Interview is to not overlook anything.  To achieve 90%+ high performers hired, you need 1,000+ data points.

4.  Focus on 50 Competencies
.

In order to achieve 90%+ hiring success, focusing on 4 or 6 “key” competencies, which is what most companies still do, is inadequate.  This partly explains why companies hire only 25% - 30% true high performers.

In hundreds of workshops we’ve trotted out our standard 50 management competencies and challenged the participants to cut the list by even one, with this criterion:  you have to keep it if you would reject a candidate who is Poor or Very Poor on that competency.  No one has been able to cut the list by even one.  Conclusion:  50+ competencies must be accurately appraised.

But isn’t it impossible for an interviewer to accurately judge 50 competencies?

Nope!  At the beginning of workshops almost all managers say they can’t possibly do it, but at the end of the workshop – they’ve done it!   They amaze themselves!

So the good news is that managers trained in Topgrading can objectively and validly rate managerial candidates on all 50 competencies.

5.  Threat of Reference Check (TORC) Technique, the “truth serum of hiring”

This technique is simple but it works, motivating candidates to be honest.  It’s this:  let candidates know at each step in the hiring process that in order to get a job offer THEY will eventually have to arrange for personal reference calls with bosses (and others).

C players drop out and A players are happy to tell the truth and to arrange those calls.

6.  Topgrading Career History Form

Problem:  Pre-screening from resumes produces a mixture of good and bad candidates, since resumes are too often incomplete and hyped.

At a glance the Topgrading Career History form looks like an application form, but it’s much more. It requests all the information NOT included in resumes or application forms but you wish you had – complete salary history, boss ratings, likes and dislikes in jobs, true reasons for leaving an employer, and the “truth serum” – the TORC Technique (#5 above).

The Topgrading Career History Form gets only the best candidates in for face-to-face interviews.

7.  Research Base for Topgrading

There are now about 40 Topgrading professionals who have conducted tens of thousands of in-depth Topgrading Interviews on pre-screened candidates for executive positions.  Literally hundreds of thousands of times we’ve asked interviewees the talent question – what did you inherit, what did you end up with, and what did you do in terms of hiring, coaching, firing?

The point:  we’ve heard about every hiring method under the sun and never stop improving Topgrading methods.

8.  The Most Credible Case Studies

My son’s company and mine publish unusual case studies in our books and articles:  CEOs of NAMED leading companies state that their companies as a whole are doing better because of Topgrading.

9.  Managers (like you if you are an A player) can achieve 90% high performers hired.

Thanks to Jack Welch (GE Chairman at the time) approving Topgrading methods including two interviewers, the Tandem Topgrading Interview, many companies wanted to copy GE.  It’s now proven – trained A player managers can achieve 80% - 90% HIGH performers hired.

10.  Important Measures of Hiring Success

The HR world has been measuring hiring success in questionable ways – “cost to hire” people and “time to fill” jobs.  Trouble is, hiring goals are achieved if there are poor performers who are hired quickly and cheaply. Topgraders systematically measure percent HIGH performers hired.

The Topgrading Cost of Mis-Hires document is an original tool to quickly measure those costs; in only 15 minutes hiring managers become aghast at the high costs of their mis-hire, and that motivates them to learn the best hiring practices.

11. Ongoing Refinement of Interviewer Skills

Topgrading interviewers go through the Topgrading Interviewer Feedback Form, a checklist of a couple dozen good interviewer techniques, and simply give each other brief feedback and a couple of suggestions for how to do better next time.

12.  Candidates Arrange Personal Reference Calls with Former Bosses.

This is the follow through part of the TORC Technique (#5 above), and it’s simple:  after the Tandem Topgrading Interview, if the candidate and the interviewers want to proceed, the interviewers ask the candidate to do the work of arranging calls with the people the interviewers choose to talk with – usually 4 bosses, 2 peers, and 2 subordinates.  Conducting these phone interviews assures that the “truth serum” worked.

13.  Coaching New Hires Right Away

Candidates are promised coaching soon after they join, “to smooth your onboarding, assure you are productive quickly, and to begin a long-term development process right away.”  Bingo – A players love it!

CONCLUSION: Topgrading is an organic set of hiring best practices, most of which destroy what had been common hiring myths.

RECOMMENDED RESOURCE: We’ve released a brand new Topgrading Workbook, the same workbook we use in our workshops.  It has a clear explanation of each of the 12 Topgrading hiring steps, the same exercises to teach each step, and lots of new tools and methods.  Click here for more information or to order.

FREE DOWNLOADS: 1) 50-page eBook, an overview of Topgrading – click here, 2) Cost of Mis-Hires Form – click here,  3) Topgrading Vision, listing the 12 problems Topgrading solves, the skills necessary to learn, and results – click here.

New Topgrading Workbook, Free Offer!

October 1st, 2009 . by Brad Smart

The New Topgrading Workbook!

Hi Topgraders,

You have asked for a simple, straightforward Topgrading Workbook, with all the latest Topgrading tools, and here it is!

The Topgrading Workbook is THE manual we use in our Topgrading Workshops.  It clearly explains all 12 Topgrading hiring steps and then there are the same fun, practical exercises we use in workshops.

Click here for a free chapter and the Introduction, for more information, and to purchase the Topgrading WorkbookClick now to get a tool that will be your personal tutor or the only handout you’ll need for your internal Topgrading workshops.

Topgrading Tips (Vol. 4, No. 12) ROIs for Topgrading

August 5th, 2009 . by Brad Smart

WHAT IS THE ROI OF TOPGRADING?

You would like to know the ROI of Topgrading.  The CEO of one company pointed out to the 100 managers that if just one of them avoided one typical, $3 million, mis-hire, the Topgrading workshop would be paid for 30 times over.  He pointed out that if every manager avoided 2 mis-hires in the next 2 years … let’s do the math… 2 X $3 million X 100 = $600 million savings for the companies.

When companies Topgrade, they naturally want to know what the Return on Investment is apt to be.  Optimistic and perhaps immodest, we Topgrading professionals have tossed out some numbers that we think are true and conservative, but … we can and should do better.  Can you help us?  What sort of ROI measurements would be most compelling?

Well, here’s what we have for now …

1.   CEO Testimonials. Dozens of CEOs say unequivocally that their companies’ overall success is due to a significant degree to Topgrading.  Anonymous testimonials are worthless, but all the case studies mentioned in our books are approved by CEOs who give their name and the company name.  For example, in my 650-page tome Topgrading:  How Companies Win by Hiring, Coaching, and Keeping the Best People, Chapter 5 has more than a dozen case studies with companies named, and the CEO and head of HR had to swear to the accuracy and integrity of all the rather impressive stats presented.  With companies improving their hiring success from 25% to 90%, we’re not talking about a little better talent, but replacement of mediocre managers with true A players. Examples of quotes from the past:

Bill McGill, CEO MarineMax:   “As a result of Topgrading, which we implemented 3 years ago, we have taken our company from $280 million to $762 million. There’s nothing that’s done more for our company than Topgrading.”

Cass Wheeler, CEO American Heart Association:  “Topgrading helped us to raise $50 million more … Topgrading saves lives … we’ve improved from 20% A players to 60%, and we’re just getting started.”

Jon Boscia, CEO Lincoln Financial:  “Topgrading is the single most important business book I’ve read … as a result of Topgrading we’ve become a talent magnet…”

Ken Griffin, CEO Citadel:  “With over $70 billion in assets … Topgrading is key to our strategies, and … the strategies that have generated the majority of our profits would not have been possible without Topgrading.”

2.   Workshop Costs. Suppose a Topgrading workshop costs $20,000.  We ask the managers in the room to estimate the percent managers they’ve hired who turned out to be the high performers they expected and paid for, with mis-hires as the only other category.  The typical stat for companies large and small is:  25% - 30% of the managers they hire turn out to be high performers.  That’s 70% – 75% mis-hires.

Then we ask them to calculate the average cost of a mis-hire, using our Cost of Mis-Hires Form.  In our research the average cost of mis-hires is 10 times base salary for managers earning a base salary of $100,000, so the average cost of an average mis-hire is $1 million.

Okay, if just one manager in the workshop avoids just one managerial mis-hire costing $1 million, the ROI is $1 million/$20,000 = 50%, right?  But every manager should avoid many mis-hires over time, so ROIs are in the stratosphere.

3.   Chief Executive Magazine Weighs In. The December, 2008 issue has an article entitled “The Costs of CEO Failure.”  The author quotes me and uses my Cost of Mis-Hires Form, juicing up the numbers for CEO mis-hires.  Bottom line, the average costs the authors calculated were $52.5 million for large companies (over $4.5 billion), $22.1 million for mid-sized companies, and $12.6 million for small companies ($300 million - $1 billion).

4.   A Sales Representative Model: Grow Market Cap $44 million.  My co-author for Topgrading for Sales, Greg Alexander, put quite an elaborate ROI model together.  Clients have plenty of data showing improved hiring, but Greg did such an elaborate analysis, we made it a separate appendix (E).

Here’s one part of the analysis, edited a bit for brevity.  Let’s take a hypothetical company’s income statement:

chart12

chart2

*The source of the  financial ratio data is the 541 companies according to Yahoo Finance that are in the Information Technology sector with revenues greater than $100M based on 2006 financial performance.

Assuming the typical mis-hire rate of sales reps of 40%, and the average cost of a mis-hire to be $563,000 (Greg’s study), assume the company cuts its mis-hire rate in half, to 20% … quite a conservative Topgrading assumption.

Okay, there is $17 million more revenue, $17 million lower costs, so the Cost of Sales as a percentage of revenue shrinks from 20% to 19.5%.  Not much, you say?  But look at this – the company’s profitability grows 10%, from 5% to 5.5%.  With 10 million shares outstanding, EPS grows from $1.00 to $1.20 and if the PE of this technology company remains at 22, the share price increases from $22 to $26.40 and the market cap increases $44 million, from $220 million to $264 million.

Did you get lost in the numbers?  It’s easy to do.  You have to generate your own numbers to make them really meaningful (that’s why we do this in workshops).

5.   University of Chicago Research. I’m not the only one trying to get a handle on ROIs of Topgrading.  Kaplan et. al. studied 313 CEO candidates for portfolio companies owned by private equity firms.  They looked at the Topgrading assessments (by ghSmart & Co.) before the CEOs were hired, and looked at the financial results four years later.  One hundred percent of the CEO candidates given an A or A+ rating later turned out to have achieved or exceeded financial goals, but only 50% of those  given B or lower ratings achieved financial goals.  The article points to “expensive” interviews by Topgrading professionals, but we (slightly biased) say the $6,000 - $8,000 is … oh, you know what we think!

RECOMMENDATIONS:

  1. RUN YOUR OWN NUMBERS – ESTIMATE YOUR PERCENT MIS-HIRES AND THE AVERAGE COSTS OF YOUR MIS-HIRES.
  2. INSERT THESE NUMBERS INTO YOUR OWN ROI MODEL.

We all know, “if it’s worth doing, it’s worth measuring.”  I’m hoping for a robust dialog on this topic and welcome your comments.

Recommended Resource: Consider our Topgrading Assessments and Coaching some (or all) of your team.  In this problematic economy, who are your likely high performers… and who should be replaced?  Margaret (847-265-7415) would be happy to arrange a call with me.

« Previous Entries